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We stole secrets from cults, cult brands, secret societies, and social movements to learn the dark arts of customer seduction.
Keep reading if you sell stuff on the internet and want to learn how to attract more of the right customers and keep them for life...
Look...

Making money on the internet is not the gold rush it used to be...

Because customers are sick of being sold to. 

They’ve been victims of every modern marketing strategy, and they can smell a sales pitch coming three clicks away. 

Globally, 42.7% of internet users  use Ad Blockers.

You can't get sales if you can’t first get someones attention?

It doesn’t matter how good your product is if you can’t sell it...

Business owners and creators need to learn how to bypass these mental firewalls if they're going to survive. 

Because people hate being sold to….

BUT THEY LOVEEEE TO BUY!
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  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
There's over $1 Million Dollars being spent online EVERY MINUTE!!!
There's over $1 Million Dollars being spent online
EVERY MINUTE!!!
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
If you understand what influences customers to buy, you can get some of that pie without a fancy funnel, expensive words, or wasting money on bad clicks…  

While the internet changes every day, there’s one thing that never has...

The human brain. 

The puppet master behind the buyer. 

It controls every decision your customer makes.
And it’s gone relatively unchanged since the dawn of time.
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
Hey Hey, it's the twins here... Mike & Rick.
If you're like us,

You've tried every modern marketing tactic and strategy out there... 

Webinars, VSL's, PLF, PDF, Google Doc... 

Between the copy and campaigns and chaos of customer attraction, it starts to feel like you're dancing for dollars to please the advertising gods. 
So when we got fired by our biggest client...
Once we lost 90% of our monthly revenue, we had a rock bottom realization that marketing is a race to the bottom

We felt like we had no control in our marketing campaigns, at the mercy of shifting market trends, consumer preferences, and advertising algorithms.

The only thing that hasn't changed is the brain of the buyer.   

If we could learn what makes buyers buy - or do anything really  - we could use that to make our clients more marketable so we didn’t have to work so dang hard to get paid.
 So we spent the next 5 years studying human behaviour, brand psychology, cults and movements to understand how to motivate humans to buy and buy-in while living cheap in Mexican hostels.

  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
HERE'S WHAT WE FOUND:
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
Psychologists understood that humans really have two brains
The CONSCIOUS BRAIN.

Only 5% of your brain activity goes toward the conscious brain for rational thinking and problem solving...
(like reading this right now)
and the SUBCONSCIOUS BRAIN.

95% of our brain activity goes to the subconscious brain for decision-making, actions, habits, emotions and behaviour...
(like deciding to read this in the first place)
Meaning, people have far less control over their actions and decisions
than they think 👀
Meaning, people have far less control over their actions and decisions
than they think 👀
According to Freud, the subconscious mind is the primary source of human behavior.
That means if you want people to buy from you, 
your marketing has to be able to seduce the subconscious.  
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
THIS
          is why you're not getting sales!!
People are exposed to 4,000 to 10,000 advertisements each day

Humans have developed a screening process to ignore most advertising messages. 

Less than 100 of them make it past our “attention wall” each day. 

It’s simply a matter of self-preservation.”  (study)

- Ron Marshall
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
Meanwhile there’s a handful of brands who seem to attract customers without trying
Some of these brands are able to spend $0 on marketing 
They don't rely on temporary tactics or fancy funnels
And people still want to throw their hard earned money at them
We call these "Cult Brands"
These brands can sell whatever they want.

At any price.

And maintain customers for life.
Because Cult Brands understand how to brandwash customers to pay and stay for life
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
Their secret for seducing the subconscious can be found within the  human survival instincts  hard-wired into our biology.
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  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
Everything in nature has a way to protect its survival. 

Lions have big sharp teeth and claws.

Lizards have camouflage and detachable tails. 

Even mushrooms have bright colours and poisonous fibers.  

Humans are relatively weak, slow, with a limited range of sight and sound.

We can’t out-run, out-swim, or out-climb most predators. 

But we've survived thousands of years because of our ability to connect with others like ourselves, creating safety in numbers.
Our brain comes pre-programmed with  social blueprints  to spark subconscious connections. 
Because getting kicked out of the tribe was a death sentence
Because getting kicked out of the tribe was a death sentence
We don't live in tribes anymore... 
But your brain and your customer's brain is still hard-wired for social belonging. 
These days people belong to many "tribes". 

We can identify as a coder, a Crossfitter, and a craft beer enthusiast... 

All at the same time... 

With each of these "social identities" acting like the instruction manual for the subconscious brain to express what we do, what we buy, what we wear, how we talk and dress and act and all the things that can influence sales
Major advertising agencies have taken advantage of these social identities for years to sell more stuff.
Grey Advertising, who has been around since 1917, leveraged the seductive force of social identities to influence more Moms to buy Jif peanut butter

They took JIF from a distant third place to the market leader within a few short years with the slogan... 

“Choosy Moms choose Jif”

By aligning their brand to the morals and values of a good (choosy) Mom, they beat out everyone else who was still competing on ingredients or price.
Cults Leaders and Social Movements are no different.
 ☞  This is how Jim Jones amassed hundreds of followers for the People’s Temple church, eventually influencing 913 people to commit suicide. 

 ☞  And how Martin Luther King Jr. started a mass movement, attracting over 250,000 people to rally for the civil and economic rights of Black Americans.
And if your customers are human, this will work for your business too. 
Harvard proved just how easy it is for brands and marketers to influence buyer behaviour:  
“Marketers can actually create new social identities to both deepen the relationship with existing customers and attract new ones.

Overall, about 20 minutes was all it took to build a social identity powerful enough to prompt specific behaviors.” 

(Harvard Business Review)
After 5+ years of exploring the psychological circuits that marketers and business owners can use to influence human behaviour... 

We documented  27 different brandwashing secrets  to subconsciously seduce more of the right customers to pay and stay for life...
 
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix
But we didn't really know what we had...    
Until we met with Funk Roberts in 2019 to talk about his failed membership site. 
But we didn't really know what we had...    
Until we met with Funk Roberts in 2019 to talk about his failed membership site. 
He was a professional fitness trainer with a huge email list, 500k followers, and tons of credibility... 

And couldn't get his customers to want to stay in his membership. 

So they quit, and canceled, and disputed his charges until it got so bad that he had to shut it down and refund all the money. 
*One of Funk's many Dispute letters from his merchant
So we applied these 27 brandwashing secrets and relaunched the membership site. 
THIS TIME
People wanted to join.

The members actually engage in the community without us having to provoke and prod. 

They buy lifetime access (and everything else we add to the shop). 

They provide us marketable testimonials and social proof because they actually stay engaged and get results. 

Members are recruiting friends and family to join them. 

Members are meeting up offline. 

Members are getting tattoos

They have their own slang and handshake

It became a full on Customer Cult.
And we turned his failing membership site into a 7-figure Brotherhood within 2 years.
After flying home from FHL to receive our 2 Comma Club Award, 

Funk told us we have to share the secrets that turned around his business with other brands and marketers.

He actually said,

"Every CEO in the world needs this"
 Maybe.

We designed this for ourselves so we had a reliable system for our own clients to make their brands and products more marketable. 

But anyone who sells a product can implement most of these secrets into their business to attract better customers who want to pay and stay and tell their friends.  

It doesn't matter what you sell (we've proven that the product doesn't matter), if you implement even a fraction of these secrets you'll be noticeably better off than your competition.
Do you want to discover the dark arts of
subconscious customer seduction. 
Normally sells for $97
Only buy if you want this kind of loyalty.
INTRODUCING...
27 Brandwashing Secrets
To attract and retain more of the *right customers* into your customer cult FOR
 JUST $1 PER SECRET

one pay of $27
One time payment, in USD, and they're yours for life!
You'll get the 97 page digital book that will no doubt, make you more money.
If it doesn't help you make an extra $100, we'll refund you.
And you can forever have access to the vault with the book and bonuses.

What Exactly IS the Customer Cult Black Book?

It’s the step by step process we used to create a million dollar membership that has insane engagement, crazy loyalty and stupid high retention.
It walks you through, in order, so any creator can build a digital program that can have them making sleep money while the brand builds psychological connection with your buyers. 

This is the exact playbook we use every time we work with a creator to build a course or membership.

Any creator has the power to build a customer cult these days.

What’s Inside the 27 Brandwashing Secrets Book?

In just under 100 pages, you'll learn 27 different psychological "neurosuasion" secrets to turn your business into a customer cult with loyal members who want to pay and stay for life.

Each secret is backed up with stories and studies and action steps so you can understand how to implement them for yourself. 

These secrets will show you how to attract more of the right customers, get them engaged in your product and community, and intensify their connection to your brand so they never want to leave.

1-11: CULT BRANDING SECRETS

You can’t keep a customer you don’t have.

We’ll share 11 unique neurosuasion secrets designed to attract and rally the *right customers*  to your brand while repelling the outsiders. 

Your marketing is only as effective as your brand, and these secrets will help your brand increase its subconscious seduction.   

12-18: CULT BUILDING SECRETS

The 6 neurosuasion secrets will show you how to indoctrinate members into your Customer Cult so you can begin to influence customer behaviour.

Look, people are horrible at doing what’s good for them.
Just because a customer bought your product or program does not mean they’ll use it.

This is how you can create the motivation and purpose customers need to engage, succeed, and provide you with marketable results and testimonials you can use to attract more of the *right customers*. 


18-27: CULT BONDING SECRETS

These 10 neurosuasion secrets are designed to create more neuropathways that chemically connect customers to your brand so they never want to leave. 

Here’s the advanced strategies that you can implement into your Customer Cult to amplify the “us vs. them” effect. 

When we create a connection between the customer, the brand, and its members.

We begin to satisfy existential core human needs that make your brand a piece of who they are.

This is when you create customers for life. 


Ready to learn how you can subconsciously seduce customers to pay and stay for life? 

Consumers are smart. 

They can smell an ad a click away. 

And they don't want to be sold to. 
 
No customer will ever want your product 
more than they want to belong... 

 Don't be another "me too brand" pushing products... 

Learn what it takes to build products and businesses that customers want to belong to. 
Steal These 27 Brandwashing Secrets
To attract and retain more of the *right customers* into your customer cult.
Today, just $50
$27
One time payment, in USD, and it's yours for life.
*Digital download so you can read in the dark
Normally sells for $97
"These secrets have grown my membership to $124,282 and counting"
Steal These 27 Brandwashing Secrets
To attract and retain more of the *right customers* into your customer cult FOR
JUST $1 PER SECRET

One Payment of $27
One time payment, in USD, and it's yours for life. 
You'll get access right away to the vault that has the 97 page digital book
along with the million dollar membership case study bonus
and a template to use to get clear on the brand before building any product, with the 15 min training on how to implement the framework, so you can build million dollar cult brands if you choose. 
BUT WAIT! THERE'S MORE!!

GET THESE FREE BONUSES WHEN YOU DOWNLOAD THE BOOK TODAY:
1. THE 7 FIGURE CASE STUDY
The Million Dollar Rebrand & Relaunch 
See exactly how we implemented each one of the 27 secrets to turn Funk Roberts’ failing fitness membership into a 7-figure Brotherhood in 2 years.

Learn how we applied every secret in the book to a real business!
2. THE CULT BRAND CODE
The 6-Part “Brand Design” Framework
Video Walkthrough 
Love frameworks?

Get free access to the 15-minute video training on the framework we use to build the foundation of every Cult Brand.

When you’re solid on these 6 fundamental brand elements, you can seduce the subconscious and penetrate any niche!
3. THE BRAND DESIGN SEDUCTION MODEL
Fill-In-The-Blank Framework  
Another framework!

Get a copy of the visual framework you can use when building a new product, starting a new business, or rebranding your current business so you know it'll slap.

All available in the Customer Cult Vault .
Get forever access for just $27.
Not convinced yet?
Here's What You'll Discover Inside 27 Brandwashing Secrets:
Secrets to  attract  more customers...
  • Secret #1 - How to release "feel good hormones" in your marketing so people feel an instant connection to you and your brand. 
  • Secret #2 - Did you know people subconsciously decide to buy from you or not within the first 50 milliseconds! We’ll show you how to bypass their mental firewall by speaking their subconscious language so you can get attention and sales. 
  • Secret #5 - This simple, psychological trick can help your brand create an instant bond with strangers on the internet, despite what you're selling. 
  • Secret #7 - 58% of customers will avoid you without this little-known secret; a marketer's wet dream for converting consumers into cult members who pay and stay and tell their friends.    
  • Secret #9 - This is how to differentiate yourself from everyone else in the market so you can dominate your corner of the internet.
Secrets to  influence  and  control  your customers...
  • Secret #12 - How to evoke the most powerful human emotion that can influence your customers to take action, get results, and provide social proof to attract more of the right customers. 
  • Secret #13 - By implementing this secret, you can immediately influence customer behaviour with what psychologists call a "frame of orientation" - which satisfies the core human need for order and direction. 
  • Secret #15 - Leverage the "goal-gradient effect" to increase momentum and motivation so your customers stay engaged with your product and community and become more deeply indoctrinated into your brand.   
  • Secret #16 - Billionaire Charlie Munger says this secret is the most powerful force in the universe to control human behaviour
Secrets to  retain  your customers for life...
  • Secret #20 - This secret will help unify your members, create a deeper connection toward each other, and increase satisfaction in the product/program. This is what turned Oreo into a cult brand, and researches found people are willing to pay up to 74% more for products that implement this secret. 
  • Secret #21 - Leverage the brain's "mirror neurons" to increase chemistry and connection with your members at scale. Servers who implement this secret increased their tip by 70%! 
  • Secret #22 - Intensify the "us vs. them" mentality so members feel a deeper sense of pride, unity, and self-esteem by belonging to your brand community. 
  • Secret #24 - By adding this to your business, you can unlock new revenue streams, increase word-of-mouth referrals, and intensify your member's sense of belonging so they never want to leave
  • Secret #26 - Implementing this secret is illegal in some countries because it's so damn addictive!
  • Secret #27 - This is the core human need that most humans are deprived of, and brands who can satisfy this for their members will have customers for life.  
and other  fun stuff  like...
  • Tactics the U.S. Government uses to unify strangers and earn their trust. 
  • The 3-part “Hope Slope to convert strangers into customers. 
  • How to create “dopamine triggers” and other addiction principles to encourage people to use your products.
  • The power of status to create free community managers, brand ambassadors, and high-ticket clients. 
  • Leverage the human need for self-expression to sell them more stuff!
  • The social proof system that can increase conversion rates by 58% and generate 62% more in revenue. 

Ready to learn these customer seduction secrets?

Get Instant Access To 27 Brandwashing Secrets Digital Book + Bonuses Today
1) A digital copy of the 27 Brandwashing Secrets - unique neurosuasion frameworks to apply to your business to create subconscious customer attraction.

2)  The 7-Figure Case Study - learn how we actually applied each of these secrets to turn around a failing membership site. 

3) The Brand Design Seduction Model - Our internal framework we use with 1:1 clients to create their cult brand identity. 

4) The Cult Brand Code - The video training overview to show you how this business model comes together to attract, engage, and retain customers.  
  
Total value: $297.00
One Payment of $27
One time payment, in USD, and it's yours for life. 

Money Back Guarantee, of course. 

We understand you might have plenty of excuses to not read or implement these 27 secrets...

•  You might think it's going to take too much time to manage some of these ideas. 

•  You might think you're not creative enough to fit these to your business.

•  You might think your audience is too small to make it work.

•   You might think this won't work with your business model.  

And if that's true for you, then we won't try to convince you otherwise. 

It will take some time and creative energy to implement these secrets into your business. 

But those who are willing to put in some effort now will be rewarded with a loyal community of customers who will help their business grow from the inside out. 

So whatever your reason for wanting your $27 back, no worries amigo. 

We'll push that refund button with no questions asked. 

Because we'll be just fine with the handful of customers who are ready to attract and nurture their forever fans. 
TL;DR: 
Marketing is hard. 

We tried to be a marketing agency, but all the "modern marketing tactics" didn't fix the core problem. 

Turns out our clients were missing tons of psychological "attraction factors" that made it really hard to sell their stuff. 

We decided it's better to learn how to make our client's brands and products more marketable than how we can get better at marketing. 

So we discovered 27 different "neurosuasion secrets" that we applied to a failing fitness membership to turn it into a 7-figure brotherhood. 

Now we're sharing those secrets with marketers and business owners who want to understand the brain of the buyer and how to create a business that customers want to buy from

We call it "Brandwashing" because we are tapping into the subconscious brain to attract, control, and retain customers. 

These are secrets we found from studying cults, cult brands, movements, and human psychology to create loyal customers

And a brand that's able to influence and control customer behaviour will never go starving. 

The result is a Customer Cult that can grow from the inside out, no matter what you sell or what the market is doing. 

Unlike marketing tactics that fizzle out, these neurosuasion secrets are timeless because the human brain hasn't changed much in forever. 

If your customers are human, this will work for you. 

We're just sharing what's possible when you understand that humans are algorithms, and when you understand the system you can win the game. 

Here's our philosophy: If you have the ability to change someone's life, it's your responsibility to do what you can to get them out of their own way. 

And the more lives you can change, the more money you can make, and everyone is a winner.

Happy days. 

Now smash that big yellow button and let's do the damn thing...  

All we wanted in our 20's was a reliable, follow-along system for selling shit online (but without feeling like a douchebag). 

That's how we got here.

Now we're sharing our method with you so you don't have to work so hard to get customers to pay you. 

Because the future belongs to those who understand how to unify strangers on the internet.

Mike & Rick Tielemans

THE ADVENTURE TRULY BEGINS ONCE YOU GET THE SALE. 
The success of your product has to do with the entire experience from how you invite audience into your world, to delivery, to the meaning baked into using the product, and even the way it affects their identity.
  Copyright 2022 | BRFTBRNDS | CULT BRANDS 
No bad days.
  Copyright 2022 | BarefootBrands.co | CultBrands.co
 
No bad days.
  Copyright 2022 | BRFTBRNDS | CULT BRANDS 
No bad days.
  Copyright 2022 | BRFTBRNDS | CULT BRANDS 
No bad days.

  Copyright 2023 | BarefootBrands.co | CultBrands.co

No bad days.